Area Manager
About Us
Lagree West is all about efficient, effective pilates-inspired workouts that foster a unique mind-to-muscle connection. Our high-intensity, low-impact classes take place within elevated, supportive, community-oriented environments — across six studios, throughout Vancouver and Victoria. We offer exceptional service, guest support, and encouragement to help you reach your goals.
Our Team
When you join the Lagree West team, you become part of something more than just a studio — you join a community that values presence, energy, and connection. We’re passionate about delivering unforgettable class experiences and creating an environment where guests and team members alike feel seen, supported, and inspired.
Our core values — Creating Amazement, Growth Mindset, and Pure Connection — are at the heart of everything we do. They guide how we show up, how we support one another, and how we serve our community every day.
Role Summary
The Area Manager is a multi-faceted role that is responsible for all aspects of the performance of a defined set of studios. They are an entrepreneurial, hospitality-focused leader who thrives in fast-paced, start-up environments. They embody and foster all aspects of Lagree West’s culture and core values. They are a strong team leader driven to exceed targets and continuously grow their teams and studios through a strong physical presence on the floor in studios. The Area Manager shows leadership in all levels of studio tasks, from demonstrating best practice on guest check-in and studio cleaning to taking the lead on operational process design and studio financial planning.
Core Responsibilities
Guest Experience
Sets and maintains standards that drive consistent, high-quality guest experience across all studios, coaching Studio Managers and holding them to account
Exemplifies the company’s standard for elevated hospitality in all interactions with guests and team members, constantly challenging studio team members to deliver market-leading guest experience
Builds relationships in every interaction with guests, whether new or frequent visitors, growing guest understanding of our brand and our policies
Regularly conducts quality control of guest experience in all studios, coaching all levels of team members on meeting standards and improving hospitality
Creates new guest experience policies and processes as needed to improve guest experience
Handles the most challenging guest interactions, engaging guests at least within 48 hours of receiving feedback and always seeking to exceed guest expectations
People + Talent
Coaches studio team members to improve individual and team performance, ensuring team members take full accountability for all aspects of their roles
Owns the execution of the full performance management lifecycle for all studios, including recruitment, hiring, onboarding, development, and offboarding
Consistently delivers concise, honest upward and downward feedback to develop talent and maintain standards, documenting feedback when needed
Ensures that each studio has the highest possible performing team in place at all levels and at all times
Identifies high performing and high potential “pipeline” candidates and puts plans in place to retain them
Ensures studio management swiftly offboard team members whose performance does not meet company standards to ensure we maintain the highest possible quality team
Business Operations
Clearly visible to team members and guests as the senior onsite leader of our studios, regularly visiting visiting all in-scope studios in person
Proactively communicates with leadership and team,
Ensures Studio Managers always maintain Studio Excellence standards by conducting regular, documented studio audits covering all requirements set out in the Studio Manager Matrix
Successfully prioritizes and delivers tactical and strategic work in line with the needs of the business and without detailed oversight, updating leadership on status and escalating when reprioritization may be needed
Drives scheduled and ad hoc upward and downward reporting on all aspects of studio performance as needed
Spends 100% of working time in studios developing, leading, and quality controlling studio teams, regularly working mornings, evenings, and weekends to maintain a complete picture of studio operations
Manages studios when Studio Managers are not in place or absent
Implements and leads community activations for all studios with guidance from Marketing
Works cross-functionally with other parts of our business to improve our business
Financial Performance
Owns the execution of sales in all studios
Monitors the revenue performance of each studio, proactively bringing forward ideas to grow revenue
Monitors studio operating expenses, proactively leading studios on corrective action when required
Company Culture
Effectively communicates in a calm, clear, concise manner using the right communication channel to guests, team members, and service providers
Demonstrates the company's core values and represents the company brand in all communications with guests and team members
Acts with integrity at all times, always delivering what is committed to
Brings a positive, can-do attitude to work everyday
In-studio 40 to 50 hours / week and always on time as scheduled, following the company’s time and attendance policy and proactively communicating with the Studio Director and Studio Managers when changes arise
Regularly attends classes and has a clear understanding of what “studio excellence” feels like
Key Requirements
Must-Haves
5+ years in multi-unit management, hospitality, or boutique fitness leadership.
Proven ability to lead high-performing teams and drive results.
Excellent communication, organization, and problem-solving skills.
Comfort working evenings, weekends, and across multiple studio locations weekly.
Strong understanding of guest service excellence and studio operations.
Nice-to-Haves
Experience in boutique fitness / hospitality industry
Marketing / community-building experience (event activations, local partnerships)
Experience working in scaling / startup / emerging brand environments
Experience with change management or rolling out process improvements across multiple sites
Proficiency with reporting tools and software such as Notion, Slack, and Mariana Tek.
Measures of Success
Studios meet or exceed revenue, utilization, and visit targets
Studios meet operating expense budget targets
All studios deliver outstanding client experience, as reported through interactions with guests, online reviews, feedback from trainer team, and CEO observation
Retention of key talent
Studio operations and administration run smoothly with minimal errors and no foreseeable show-stopping issues in studios
Continuous improvement of studios never ceases
Excellent collaboration with our other business functions
Perks of Being on the Team
Unlimited Standby Classes – Move, sweat, and reset whenever space allows
Exclusive Discounts – On Lagree West classes, retail, and partner brands
Growth Opportunities – Be part of a growing brand with room to advance
Wellness-Focused Workplace – A positive, inspiring environment
Connected Team Culture – Work alongside people who get it
Job Information
Location: Vancouver, BC
Type: Full-Time, 40 hours per week
Reports to: Director of Studios
Schedule: Must be available to work flexible hours, including mornings, evenings, and weekends, spending at least 80% of time in-studio across assigned locations.
Salary: Starting at $85,000 / year + bonus potential
Application deadline Monday, November 10
*Only shortlisted candidates will be contacted